Corona has long been synonymous with the beach and natural world. After months of lockdown, the brand wants to reconnect people with the outdoors, which is now more beautiful than ever. To get the world back outside and exploring nature with care, Corona is launching a travel platform called “Rediscover Paradise”. The new platform is aimed to encourage domestic travel through the launch of a new film plus partnerships with local travel companies to help support the struggling tourism industry.
URL:
www.businesswire.com/news/home/20200708005920/en/Corona-Launches-%E2%80%9CRediscover-Paradise%E2%80%9D-Travel-Platform-Inspire
URL:
www.businesswire.com/news/home/20200708005920/en/Corona-Launches-%E2%80%9CRediscover-Paradise%E2%80%9D-Travel-Platform-Inspire
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